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Administración de ventas / Rolph E. Anderson, Joseph F. Hair, Alan J. Bush; traducción María Guadalupe Cevallos Almada; revisión técnica Ezequiel Teyssier Mont.
by Anderson, Rolph E | Hair, Joseph F | Bush, Alan J. Edition: 2a ed.Material type:  Text; Format:
print
Publisher: México, D.F. : McGraw-Hill, c1995Availability: Items available for loan: UMSA Plantel Reforma
[Call number: HF 5438.4 .A5218 1995]
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Investigación de mercados / Joseph F. Hair, Robert P. Bush, David J. Ortinau; traducción Francisco Javier Dávila Martínez; revisión Bertha Isabel Burguete Leal.
by Hair, Joseph F | Bush, Robert P | Ortinau, David J. Edition: 2a ed.Material type: Text; Format:
print
Publisher: México, D.F. : McGraw-Hill, c2004Availability: Items available for loan: UMSA Plantel Reforma
[Call number: HF 5415.2 .H3418 2004]
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Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel; traducción Adolfo Deras Quiñones; revisión técnica Adriana Carranza.
by Lamb, Charles W | Hair, Joseph F | MacDaniel, Carl. Edition: 6a. ed.Material type: Text; Format:
print
regular print
Publisher: México, D.F. : Thomson, c2002Availability: Items available for loan: UMSA Plantel Reforma
[Call number: HF 5415 .L3518 2002]
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Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel; traducción Manuel Ortiz Staines; revisión técnica Magdalena Figueroa Cruces.
by Lamb, Charles W | Hair, Joseph F | MacDaniel, Carl. Edition: 8a ed.Material type: Text; Format:
print
regular print
Publisher: México, D.F. : Thomson, c2006Availability: Items available for loan: UMSA Plantel Reforma
[Call number: HF 5415 .L3518 2006]
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Investigación de mercados : en un ambiente de información digital / Joseph F. Hair, Robert P. Bush, David J. Ortinau; traducción Enrique Palos Báez; revisión técnica Judith Cavazos Arroyo.
by Hair, Joseph F | Bush, Robert P | Ortinau, David J. Edition: 4a ed.Material type: Text; Format:
print
Publisher: México, D.F. : McGraw-Hill, c2010Availability: Items available for loan: UMSA Plantel Reforma
[Call number: HF 5415.2 .H3418 2010]
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Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel; traducción Guadalupe Meza Staines; revisión técnica Ma. de los Ángeles Ramos Solano.
by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl. Edition: 11a ed.Material type: Text; Format:
print
regular print
Publisher: México, D.F. : Cengage Learning, c2011Availability: Items available for loan: UMSA Plantel Reforma
[Call number: HF 5415 .L3518 2011]
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